Archive for

February 2017

28

Feb

O2O Discovery

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O2O is rising and gradually becoming more and more popular in many countries around the world. Perhaps many still don’t really understand what is O2O. Let’s take a look at the situations below, Have you purchased movie tickets online and redeemed at the cinema? Have you purchased spa treatment online and enjoyed it at the […]

27

Feb

The Era of Big Data

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What comes into your mind when we mention about “Data”? The word “Big Data” has become common in year 2012 when people start to use it to describe and define the explosion of massive database. “Big Data” is also been defined as the evolutionary and important element of business model development. The importance of data […]

26

Feb

Tunnel between online and offline

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O2O is defined as Online to Offline. The term was first used by Alex Rampell, CEO and founder of TrialPay in a 2010 TechCrunch article. He wrote: “The key to O2O is that it finds consumers online and brings them into real-world stores. It is a combination of payment model and foot traffic generator for […]

25

Feb

The Era of QR Code

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    QR codes aren’t that common in the U.S. and Europe, but they are everywhere in Japan, China and other parts of Asia. QR code has become the trend and is widely used in different areas. The most frequent usage is in retail as it speeds up the entire payment process, enabling retailers to […]

24

Feb

O2O in retail business

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The most common e-commerce business models are B2B (Business to Business), B2C (Business to Consumer) and C2C (Consumer to Consumer). For instance, B2B refers to online trading whereas B2C refers to online shopping and C2C refers to online auction. Apart from that, a new business model has been developed due to the rapid growth of […]

23

Feb

Impact on the Development of O2O E-Commerce for SMEs

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Mobile commerce is the main direction of the future development and mobile applications are the new trend in the development of e-commerce. E-commerce application has the advantages of low cost, accurate marketing orientation and personalized service. It is very suitable for SMEs and quickly becoming bigger and stronger by using the “corner beyond” business strategy. […]

22

Feb

A Simple Way To Understand O2O

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O2O (Online-to-Offline) is the latest trend in the e-commerce world. Many businesses especially those in China and India adopt O2O concept. Perhaps, you will be asking, “What is O2O?”. Let us clear your doubts for you. A very simple example is to purchase movie tickets online. You go to the cinema’s website or mobile app […]

21

Feb

Transformation of Business Model

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    Thinking of transforming your business from a traditional one to fit the current trend? Undoubtedly, change is necessary for a better and sustainable business operation.   The question is: how to change?       If you are a business owner and currently having the thought of transforming your business, you are at […]

18

Feb

Why O2O?

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Most consumer would go to experience the physical store after the have view the information and make purchases “online”. O2O also helps to target consumer group and saved the logistic cost. Other than that, O2O helps merchants by providing 24/7 service without having to spend extra cost where consumer may make purchases at anywhere and […]

17

Feb

O2O Business Model

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O2O, or Online to Offline, is a new business model combining online shopping and front line transactions. A business adopting an O2O (Online to Offline) model usually provides information, services and booking discounts and pushes its messages to Internet users, who in return will become the customers of the particular offline business partners. The business […]